–noun
1.
a preliminary form of a television commercial consisting of a series of drawings with a voice-over, prepared chiefly for test-marketing.
–adjective
2.
of or pertaining to animatics.
Origin:
perhaps blend of animate or animation and automatic, probably on the model of photomatic a similar commercial made by filming still photographs, based on Photomaton the trademark name of a kind of automatic
http://dictionary.reference.com/browse/animatic
